The Quickest & Easiest eCommerce Platform
Shopify is probably the easiest to use and quickest to set-up of all the e-commerce website options.
Although it’s not free, costing from $29 per month, it’s possible to get a basic store set-up with online payments within a few hours, although it usually takes a few days at least to build something more substantial from a pre-designed base theme.
Shopify also has an optional retail package to allow you to sell in store if you have a physical shop. It has approximately an 11% market share of all e-commerce websites.
What is Shopify?
If you’re looking to sell products online but don’t have a ton (or any) experience in web development or coding, don’t worry. Shopify offers a comprehensive eCommerce web builder complete with hundreds of templates ready to go right out of the box.
Signing up is simple, and Shopify offers a 14-day free trial, so merchants can test out the platform to see if it’s right for them. All Shopify templates can be customized with images, logos, text, and videos to complement your brand’s look. Once your theme is chosen, you can start selling right away with the platform’s built-in shopping carts.
Shopify integrates more than 70 payment gateways with checkouts in more than 50 languages, which makes it easy to sell products to customers anywhere in the world. With intuitive store and content management tools and a full marketing suite with multiple features, such as abandoned cart recovery and search engine optimization, it’s no wonder so many businesses are using the platform to get merchandise in the hands of customers.
What Can You Sell on Shopify?
Tina Roth Eisenberg’s daughter was a fan of temporary tattoos. Tina, however, found herself constantly complaining about the poor quality and design of the rub-on skin art. So she enlisted a host of artists and designers to create Tattly – a higher quality, more creative solution to the shoddy temporary tattoos she was applying to her daughter’s skin. Tattly is now a thriving eCommerce business, thanks in large part to how easy it was for Tina to get up and running with Shopify.
Temporary tattoos, coffee, fine art, clothing, and food are just some of the merchandise being sold on Shopify sites. As MonetizePros notes, whether it be a physical or digital product or a service, merchants can list it for sale. With more than 377,000 storefronts powered by Shopify, consumers can find products being sold across numerous categories, from home decor to crafts and books.
What Does Shopify Lite Do?
For just $9 per month, online merchants can set up Shopify Lite to sell on social media, in person, or on an existing website. With the service, Shopify Lite entrepreneurs can showcase and sell goods on Facebook’s new Shop section.
Messenger and chat are supported on both online stores and Facebook business pages. These features allow customers to buy products within chat and track orders in real time.
Shopify Lite also gives merchants the ability to add Buy Now buttons to product images to transform existing sites into thriving eCommerce businesses. And with the POS app, merchants can sell and accept payments anywhere.
What Does Shopify Plus Do?
Shopify isn’t just for small and medium businesses – Shopify Plus provides a fully hosted, SaaS eCommerce platform for enterprise-level and fast-growing merchants at a relatively low cost when compared to traditional enterprise-grade eCommerce solutions.
Shopify Plus merchants enjoy unlimited sales, visitors, and products with the platform’s more than 29,000 CPU cores and 13PB of storage. Shopify dedicates Success Managers to every Shopify Plus account to help strategize marketing efforts and improve customer experiences.
The Shopify Plus platform is scalable and can help any enterprise build effective eCommerce solutions with features, including:
- Unlimited bandwidth and transactions
- 99.99% uptime
- 4 million hits per second
- More than 1,000 apps
- 40+ migration tools
- Up to 10,000 checkouts per minute
- Level 1 PCI DSS compliant
Industry giants, from Google to the LA Lakers, are taking advantage of Shopify Plus because of the many tools and benefits.