Starting, building and running an e-commerce business can be hard work and the time and financial commitments needed can have an impact on family life especially.I thought it worth mentioning briefly here as there are definitely things that can help improve.
TIP 1: OUTSOURCE or DELEGATE – realize you can’t do everything. Trust in others to do certain tasks for you, such as bookkeeping, website design, and maintenance, social media postings, marketing, email newsletters, customer support, data entry, technical support, picking & packing (if your business manages stock). There are many other tasks involved in running an e-commerce business, so be mindful of what you’re doing and what perhaps you could outsource or delegate to others to help free up some of your time!
TIP 2: HAPPIER WORKPLACE – many businesses I have dealt with over the years have had problems with staff retention. This results in hassle, expense and wasted time in finding a suitable replacement every time someone leaves. I have seen employers refuse to offer an employee a modest pay rise, only to have them leave then it costs them MORE money to recruit and train a replacement. Consider also allowing staff to bring their dog to work, having group lunches once a week, and having staff activities every month or two. Happy employees equal better results and also makes your life easier and more enjoyable as the boss!
Anyway you can think of that could reduce stress and give you more free time is surely a bonus.
The Pareto Principle (also known as the 80-20 rule) states that roughly 80% of the effects come from 20% of the cause. Using this principle in an e-commerce business and in particular with how to understand it to help improve a work-life balance, we can say that good results will come from around 20% of a person’s effort.
But it doesn’t have to be.
If you can identify what that 20% is, then you can look to improve this ratio greatly in your favor. This can lead to increased sales from less effort or spend, it can lead to more productivity from less time input, and it can lead to more free time to spend with your loved ones, whilst enjoying a growing and thriving business.